Charles Duhigg

The Wall Street Journal

“As Charles Duhigg recounts in his fascinating new book, “The Power of Habit,” …”

Associated Press

“The stories that Duhigg has knitted together are all fascinating in their own right, but take on an added dimension when wedded to his examination of habits. Readers may come away from the book with fresh ideas about their own behaviors and their susceptibility to change.”

Wired

“An absolutely fascinating … book [that] explore a startling and sometimes dismaying collision between the increasingly sophisticated scientific understanding of habits — how they’re formed, how they can be disrupted and changed — and, among other things, company’s efforts to use that knowledge to steer your habits and money their way.”

Fast Company

“Duhigg talks us through four companies that found success by swapping business-as-usual routines with smarter habits.”

Marginal Revolution

“I most enjoyed the opening and closing sections on the psychology of habits which can be read as a kind of user’s manual for managing your system one.”

BoingBoing

“Maggie reviews The Power of Habit, which is “about why we have habits and what you can actually do to change them.”

Forbes

“If Duhigg is right about the nature of habits, which I think he is, then trying to get rid of these bad habits won’t work. Instead, what is needed is to teach the managers to identify the cues that lead to these bad habits and rewards, and then learn alternative routines that lead to similar rewards, i.e. business and personal success.”